KELLEY BLUE BOOK
We teamed up with the Doner agency to create a blue-ribbon spot for Kelley Blue Book. We set both the style and look for the animation, as well as the character and environment design. By the final round, we delivered a video that not only explained the Price Advisor feature but also had a unique appeal and flavor.
Directed by First Fight
Creative Director: Guy Allen
Illustration & Design: Guy Allen
Animation: Guy Allen