Project: The Space
Client: Cranbrook
Producer: Anthony Bommarito
Director: Deka Brothers
Crew Size: 20
Budget: $100,000
Timeline: 5 Months from bidding to delivery.
Cranbrook needed a visually stunning video that captured the essence of its expansive and picturesque campus while also highlighting the people and interior spaces that make it unique. Alongside the initial request, they wished to create a visual library of footage and soundbites that could be repurposed for other assets in the future.
One major challenge when faced with this project was the sheer amount of ground to cover. This would require a strategic and detailed approach. One that balanced efficiency with high production value.
To address this, we dedicated a separate drone day to capturing the vast beauty of the campus, allowing us to keep our main production footprint smaller and more cost-effective. This approach enabled our primary two-day shoot to focus on interior spaces and human stories, ensuring a well-rounded and compelling final product.
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